Phase One

Ok, so what does this title mean? You have to ask? Well, ok then. There is a term called Fat Pixel Magic(!) that refers to legacy digital backs that had larger photosites than newer backs. These [...]

One of my favorite places to visit in the US is the desert of California.  I find it amazing that one state can have so many terrains within a short drive.  CA is truly a [...]

  March 18th, 2019 —  Firmware 1.03.26 Released Today, Phase One has publicly released the first significant firmware upgrade to the IQ4-150 since its launch.  Included [...]

When discussing high end digital capture, the question often arises, WHO NEEDS 150 megapixels?!?  Well, sometimes 150 isn’t enough, as the project I photographed last week [...]

The Phase One XF IQ4-150 Camera Upgrade Kit Unboxing!! The Phase One XF IQ4-150 Camera Upgrade has ARRIVED and we are excited to share the FIRST LOOK with you!!! The possibilities are endless [...]

Whenever a new product is released it is our job to test it, push it, to know where it succeeds, and know where it fails.  How would it be possible to talk intelligently and honestly to our [...]

The Phase One XF IQ4 Has Arrived!!! The new Phase One XF IQ4 Digital Back Camera has ARRIVED and we are excited to share the FIRST LOOK with you!!! The possibilities are endless with this new [...]

DO YOU LIKE UPGRADES? How do we buy cameras today? How do manufacturers sustain a camera business? The answer is we always look to the next. What we have is great, but how can it be better? And [...]

Bold blog title, I know, but let me break this down, because it is that exciting. The IQ4-150 by model number alone alludes to a new pinnacle of image gathering potential, with it’s 151 megapixel [...]

There is new pricing on the IQ3 100 While the IQ4 150 announcement has produced a lot of excitement around not just the 150mp BSI sensor, but many new features, lost amongst this has been the [...]