Hot Alpa News: Alpa 12 Pano and More!

5297c2b9-0561-4f08-8484-5d590612d2c5

  ALPA 12 PANO CAMERA The ALPA Alpagon lenses HR 70, 90, and in future 138 mm offer a large image circle that often cannot be used in its entirety. So why not build the optimal stitching machine especially for breathtaking panoramas?  The new ALPA 12 PANO opens up completely new perspectives. Movements of only 10 to 12 millimeters are not enough. And that’s why the PANO offers full 35 … Read More →

Light Painting with the ALPA Silex Mk II

Tech_Advanced_Light_Painting

The methodology of Light Painting exists in various forms for photographers.  It can be used in the studio or out on location, and can be produced from constant lighting like a flashlight, a Hosemaster, a LED panel or a strobe modeling light in an umbrella or soft-box. (one of my favorites, see my When 150mp isn’t Enough blog for the subtle light painting down the firetruck in the final shot to … Read More →

Alpa Switar Legacy: Apollo Missions

July 7, 2019 marks the 50th anniversary of the first manned landing on the Moon. This technical achievement represents a milestone in technology and science. Therefore, it is not surprising that some of the devices used during the missions became icons. These devices were the first of their kind in the manned exploration of the Earth’s Moon. From a photographic point of view, the Hasselblad medium format camera with Carl … Read More →

New ALPA Accessories For Phase One IQ4

Shop New ALPA Accessories

Just In Time for Summer! ALPA Electronic Shutter IQ4 Handgrip Kit New for IQ4! The ALPA Handgrip Kit offers a convenient way to trigger the Electronic Shutter. It can be attached to all classic ALPA 12 camera bodies via the ALPA Feature Connector. The ergonomic handgrip kit is now also available in the version for IQ4 (new 12-pin plug).   ALPA Sync Cord MK III For PHASE ONE IQ The … Read More →

Take 30% Off ALPA Tripod Pro

ALPA Tripod Sale

ALPA Tripod Pro 75 Set C39030 Summer Promo This professional tripod is stable, safe, and entirely modular and carries heavy camera combinations without problems. ONLY FOR THIS SUMMER, ALPA is offering this set at an attractive price with 30% discount on the retail price! Promotion only applies to the set C3930 and is valid until the end of September 2019. About the Tripod Pro 75 This tripod is slightly heavier … Read More →

New ALPA Products & Updates

ALPA Planton.The Big Picture

Shipping! Alpa Lens in New Rodenstock Aperture Mount Digital backs with electronic shutter capability – currently Phase One IQ 3 100 series (including Trichromatic and Achromatic models) Phase One IQ4 100 and 150 series (including Trichromatic and Achromatic models), and Hasselblad H6D-100c, are becoming increasingly available. The new Rodenstock aperture unit – with its almost round, 9-piece aperture pattern – optimally supports this shutter type. Lenses mounted in Alpa Short … Read More →

Achromatic focus precision on ALPA technical cameras

CI-TECH---ALPA-Trimming-

  The standard distance markings on a Rodenstock or Schneider helicoil aren’t useful enough to set focus by unless your subject happens to be at infinity or at an even 5 meters away The ALPA HPF ring allows the use of a laser rangefinder to determine distance to subject and then accurate focus to that point, not having to engage Live View on the digital back to achieve perfect focus.  This … Read More →

Phase One Lenses on an Alpa Camera? YES*

Testing

Ok, before you freak out, notice there is an asterisk next to the YES. But an end user reported that they had successfully mounted a Schneider Blue Ring Lens to an Alpa 12 Camera by adding 28mm of Alpa Spacers. With an IQ3 100 or IQ4 digital back, you can use the built-in Electronic Shutter to capture, the lens stays open and simply lets the light in for however long … Read More →

Special Alpa Promo: Upgrade to Alpa Max

ALPA 12 Max

ALPA’s new promotions are ideal for architectural and landscaping photographers… ALPA cameras are designed for durability and reliability. Planned obsolescence is a no-no for ALPA. Unsurprisingly, the ALPA 12 MAX has been the tool of choice for demanding architectural and landscape photographers for years. ALPA introduced the MAX Mk I with its classic silver shift wheels in 2008 and established the fast, comfortable adjustment for shift and stitching with digital … Read More →

ALPA Exclusive! Schneider APO-DIGITAR 4.5/90 mm

Alpa Exclusive

Exciting News from Alpa …. Alpa has released a unique design of the compact and powerful Schneider Apo-Digitar 4.5/90 mm in a new configuration. The new ALPA-version is now available with Schneider Aperture Unit and Rodenstock helical, including a dedicated HPF-ring with precise distance scale. The Short Barrel 34 version can be used with any ALPA 12 camera (TC, STC, SWA, Max, Plus, XY)  and digital back with an electronic … Read More →